Catholic Charities Dallas
Needs Are Subjective
The word “need” has become too commonplace. “I need a latte.” “I need a new outfit.”
For this holiday giving campaign, we want people to pause and when they use the word “need” and think of the people who are truly in need of life-saving things like food, shelter, and education.
Services: OOH, Digital, Social, Web Design
ECDs: Kent Johnson, Chris Sekin
Creative Directors: Andria Kushan, Cody Russell
ACD/Writer: John Baker
Sr Art Director: Jamie Lawrence
Digital Director/Planner: Jamie Berman
Sr Social Strategist: Alex Pedrini